
Daniel
Varitek
Daniel Varitek is a marketing and operations leader based in New York City. He specializes in building scalable systems and crafting brand strategies that drive growth — whether in Fortune 100 companies or mission-driven nonprofits.
Born and raised in Atlanta, Georgia, Daniel earned his business degree from Georgia State University, where he developed an early passion for technology, leadership, and systems thinking.
He began his career at The New York Times, where he progressed from a 10-week internship to a four-year stint leading strategic programs and operations for the company’s marketing organization. In that role, he reimagined business processes, built performance goal frameworks, and won several innovation and leadership awards. Today, he works as a project manager at Verizon, where he applies the same principles to shipping national consumer growth marketing campaigns.
Beyond his corporate work, Daniel is deeply committed to community leadership and nonprofit impact. He is chair-elect of The Georgia First Generation Foundation and founder of The Kenneth Lockett Foundation, organizations where he has led integrated marketing campaigns, built digital infrastructure, and scaled fundraising. He has also consulted with mission-driven institutions including the National Institute for Student Success and Canopy Atlanta.
Across every role, his focus remains the same: designing systems and stories that enable people to succeed.
Outside of work, Daniel enjoys running, kayaking and jumping off really high cliffs.
Want to connect? Reach out on LinkedIn or via email at daniel[at]varitek.nyc.